Free business starter kit

Turn one skill into a priced, bookable service in seven days.

Five worksheets for a first service business, from deciding what you sell to confirming your first booking. Read the whole kit below, or get it by email so you can copy it into your notes.

  1. Define your first service
  2. Work out a starting price
  3. Follow a seven-day launch plan
  4. Copy first-customer messages
  5. Check your first booking

Get the kit by email

Free. No account or card needed.

We use your email as described in our privacy policy.

What's in the kit

The same five sections you get by email. You can use them without a Hustl account.

Define your first service

Start with a job you can deliver well using the skills and equipment you already have. Be clear about who it's for, what's included, and what costs extra.

I help type of customer with specific job.

My service includes tasks and deliverables.

It takes about hours and serves area.

Customers provide access, materials, or other requirements.

Extras and exclusions: what is not included.

Example. A two-hour interior car detail for local commuters, including vacuuming, surface cleaning, and inside windows. Pet hair removal is quoted separately.

Work out a starting price

Include time spent travelling, preparing, doing the job, and cleaning up. Add your materials, travel costs, payment fees, a share of overhead, and a buffer for unexpected work.

The formula
Total hours × target hourly pay$___
Materials and travel$___
Overhead per job$___
Buffer$___
Subtotal$___
Price before applicable taxes = subtotal ÷ (1 − payment fee rate)$___
Worked example
3 hours × $25$75.00
Supplies and travel$15.00
Overhead$10.00
Buffer$10.00
Subtotal$110.00
$110 ÷ 0.97, with an illustrative 3% fee$113.41

The example rounds up to the next cent so the fee never cuts into your subtotal. A $115 price leaves $111.55 after that percentage fee. Add any fixed processing fees to your subtotal. Use your actual costs and fees, then compare the result with what your customers will pay.

Follow a seven-day launch plan

  1. Day 1Choose one service and complete the service worksheet.
  2. Day 2Calculate your price and write down your startup budget.
  3. Day 3Check the registrations, insurance, permits, and tax requirements that apply to your service and location before accepting paid work.
  4. Day 4Photograph a sample of your work with permission. Write your service description and customer policies.
  5. Day 5Set up a way for customers to contact or book you. Test it on your phone.
  6. Day 6Reach out personally to five people who may need your service or know someone who does.
  7. Day 7Follow up, record what people asked, and adjust your offer. If you have a booking, confirm the scope and price in writing.

Copy first-customer messages

A personal introduction
Hi name, I'm starting a service business in area. I help customer with specific result. My service includes scope and starts at price. Would this be useful to you, or someone you know? Here's my page: link.
A follow-up, if they showed interest
Hi name, following up on service. I have real availability available. Happy to answer any questions about what's included. If now isn't a good time, no problem.

Personalize each message. Share in local groups only where promotion is allowed, and respect anyone who declines.

Check your first booking

  • The customer knows the scope, price, location, and expected duration.
  • You've agreed on payment timing, deposits if applicable, and cancellation terms.
  • You have the equipment, permissions, and coverage needed for the job.
  • You've sent a confirmation and recorded the booking.
  • After the job, record your actual costs and time, and ask for honest feedback.

Want the kit in your inbox, ready to copy?

Email me the kit

Questions about the starter kit

Is the starter kit really free?
Yes. There's no account and no card. Asking for the kit adds you to Hustl's public mailing list for business tips, product news, and offers, and every email has an unsubscribe link.
What format is the kit in?
The kit is the email itself, written so you can copy each worksheet into your notes. There is no attachment to download. Everything in it is also on this page.
What if I already asked for the kit?
We send it once per email address. If you ask again with the same address, this page tells you it was already sent. Check your spam and promotions folders if you cannot find it.
Do I need Hustl to use it?
No. The kit works with any way of taking bookings. When you want your services, bookings, payments, and client records in one place, you can compare Hustl plans.
Who is the kit for?
Anyone turning a skill into a first paid service, like cleaning, detailing, lawn care, training, tutoring, or pet care. If you are still choosing a business, start with the business comparison.