Hustly, the Hustl robot, holding a clipboard

Meet Hustly, your AI business assistant.

Tell Hustly what you need in plain words. It sets up your services, website, and booking hours, makes the changes you ask for, and shows each one in the chat.

Included on every Hustl plan. New owners get a free setup chat, and the 7-day trial starts when you choose a plan.

Hustly

Working in Shine Squad, a sample business

Example

You asked: Make it cheaper to start

Saved to your business1 change

Updated Exterior Hand Wash

Price
changed from $45 to $35

Hustly replied: Lowered your hand wash to $35. Say the word and I'll put it back.

Try a request

An example chat with a sample business. Hustly's replies depend on your business and what you ask.

New business? Hustly sets it up with you.

Bring the idea you have, or ask for help finding one. Hustly asks a few questions, then builds the business in your account.

  1. Answer a few questions

    Your hours each week, your budget, and whether you have an idea. Tap an answer or type your own.

  2. Hustly sets it up

    It saves your services and prices, booking hours, a website draft in your colors, and a plan for your first two weeks.

  3. Choose a plan

    The setup chat is free. Choose a plan to keep going. Every plan starts with a 7-day free trial.

Already running? Ask for the change.

Hustly works on most of your business: services, website, hours, bookings, customers, estimates, jobs, invoices, promo codes, and contracts. A few examples:

Example requests and what Hustly does with them
You askWhat Hustly does
Raise the full detail to $180.Changes the price on that service.
Add a 30-minute express wash for $25.Adds the service with its price and length.
Make the site forest green and cream.Updates your website colors and shows you a preview.
Find photos for my services.Finds stock photos and adds them to your services.
Make me a logo.Generates a logo with your business name and brand color.
Book Marcus for Friday at 3.Checks your open times and books the appointment.
Send Priya an invoice for the deep clean.Creates the invoice and sends it to Priya.
How do I get my first customers?Answers from Hustl's guides and links the full guide.

Hustly also messages you.

When something happens in your business, Hustly posts it in your chat with a link to the details.

  • Your first sale!
  • A new booking
  • A new quote request
  • A five-star review!
  • Your payout is on its way
  • A dispute needs your attention

You stay in charge.

Hustly makes the changes you ask for right away. This is where it stops.

  • It works from your business.

    Hustly reads what is saved in the business you have open, like your services, hours, website, bookings, and customers. It has the same access you have as an admin of that business.

  • Every change is in the chat.

    Each change shows the old and new value. Ask Hustly to put something back, and it will.

  • Customers hear from you when you say so.

    Hustly confirms, reschedules, or cancels bookings, sends quotes and invoices, and publishes your site only when you ask for exactly that.

  • It can make mistakes.

    Check what Hustly did before you move on. You can still edit everything yourself in the dashboard.

Hustly can change

  • Services, prices, and photos
  • Website copy, colors, and images
  • Booking hours and business details
  • Bookings, customers, estimates, and jobs
  • Invoices, promo codes, and contract templates

Hustly leaves to you

  • Team members and their access
  • Billing for your Hustl plan
  • Payouts, refunds, and withdrawals
  • Payment settings
  • Connected apps, calendars, AI agents, and webhooks
  • Custom website code

Questions about Hustly

Do I need a business idea first?
No. Tell Hustly you want help finding one. It asks about your time, budget, and interests, suggests three businesses that fit, and sets up the best one. If you already have an idea, Hustly builds that instead.
Does Hustly change things without asking?
Hustly makes the changes you ask for right away, and each one shows in the chat with the old and new value. It confirms, reschedules, or cancels bookings, sends quotes and invoices, and publishes your website only when you ask for exactly that.
Can I undo a change?
Yes. Ask Hustly to put it back. It reads the current value before it changes anything, so it knows what to restore. You can also edit anything yourself in the dashboard.
What can't Hustly do?
Hustly does not change team access, billing for your Hustl plan, payouts, refunds, withdrawals, payment settings, connected apps, AI agents, webhooks, or custom website code. If you ask about one of these, it tells you where to find it in your dashboard.
Which plans include Hustly?
All of them: Basic ($25/mo), Premium ($44.99/mo), Max ($149.99/mo). Each plan starts with a 7-day free trial. A card is required to start, and you will not be charged if you cancel before day 7. Each business has a monthly Hustly usage limit. If you reach it, Hustly tells you when it resets.
Is the setup chat free?
Yes. New owners get a free setup chat with Hustly before choosing a plan. Your 7-day trial starts when you choose one.
What happens to my chats?
Hustly reads your business details to answer questions and make changes. Hustl may use chat data to help improve Hustly AI.

Hustly is on every plan.

Start with a free setup chat. Your 7-day trial starts when you choose a plan. A card is required, and you won't be charged if you cancel before day 7.

  • Basic$25/mo
  • Premium$44.99/mo
  • Max$149.99/mo

Want to test an idea before you sign up? Hustly writes a free report on it with the business idea validator.